Conqueror in ACN May 2011

Varekamp Air joins Conqueror Global Forwarding Group

(24-05-2011).- The freight forwarding company Varekamp Air has been selected as the exclusive representative in Amsterdam for the Conqueror Freight Network, which operates as a “virtual multinational” in which independent firms around the world work together in a regimen of “disciplined cooperation”.

It is an honor and a privilege for us to belong to the elite Conqueror group,” says Varekamp’s Branch Manager Marco de Jonge, who notes that all candidates for membership are carefully selected for solvency, size, and reputation. So far Conqueror has rejected more than 80% of all applicants.

Conqueror, which began accepting applications last September and launched operations in January, is choosing one strong forwarder to act as a “virtual branch” in each of 564 cities in 127 countries. Members agree to use each other’s services for a substantial proportion of their shipments, which ensures a significant increase in business volume for all, among other advantages.

“The idea is to use cooperation to help our members compete on a more equal footing against the giant megaforwarders,” says Antonio Torres, founder of the Madrid-based Conqueror group.

“Strong players like Varekamp Air will ensure our success as a global group”, Torres said.

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Flooded by Applications, Conqueror Network Streamlines Process

Madrid, Spain, October 25. – Staggering under an avalanche of mail, the new Conqueror freight forwarders network has drastically simplified its membership application procedure. Applicants now must complete a single form, available on, and extra staff has been hired to deal with the backlog.

“We had a bigger response than we bargained for, and in our zeal to identify the most qualified candidates, we had asked for too much information and too many documents,” admits Antonio Torres, who designed the network of selected independent forwarders to operate like a “virtual multinational”, with exclusive territories, internal discipline, and a single brand.

Torres, himself a veteran freight forwarder, says the new application form can be completed in an hour. “It’s much easier now. The shorter form still lets us identify the best candidates to represent us in each of the 564 territories. We then ask for additional information only from the finalists.”

The network’s coordinator, Russell Whittington, explains: “So many applications and enquiries came in that we had to interrupt our recruitment drive just to cope with all the correspondence.” Whittington says that hundreds of applications and thousands of emails have been received since the September 15 launch, which has forced the postponement of promotional campaigns on several continents.

“Conqueror was designed very carefully to ensure that all the members will obtain large increases in business volume, in a protected environment,” explains Torres. “So we expected a reasonably good response, but nothing like this. Forwarders are busy and they don’t necessarily read all the messages they receive. It was a big help that our launch was reported by the specialized press.”

Torres says he is now confident that Conqueror will surpass its first goal: to cover the world’s 60 most important cities within six months.

Unlike other networks, Conqueror carefully selects its members, which will have exclusive rights to a territory, and must agree to use other members for at least half their shipments. There is a free six-month trial period.

Conqueror Launch Makes Big Waves

Madrid, Spain, Sept. 23 – Less than a week after launch, the recruitment drive for the world’s first “virtual multinational” freight forwarders alliance has already netted scores of pre-applications and hundreds of website hits and requests for information.

“We are very encouraged by the response,” said Antonio Torres, himself a veteran freight forwarder and mastermind of the new Conqueror network, whose members will be obliged to work with each other on at least half of their shipments. “Our launch was reported widely in the specialized press, and seems to have become a talking point in the industry.” This response from forwarders, Torres said, “is making us optimistic about our chances of meeting our first objective, which is to have the 60 most important cities covered within six months. That would already put us ahead of many of the medium-sized multinationals. Our target for the first year is to have 90-100 agents.”

Unlike other networks, Conqueror is designed to operate like a mega-forwarder, with exclusive territories, internal discipline, rules governing business relations between members, and a global brand.

“Some forwarders have complained about the paperwork involved in the application process,” Torres said. “This is because most other networks accept anyone who pays. We charge nothing for the first six months, and while we are prepared to be flexible, we can only accept applicants who meet reasonably high standards. Our whole business model is based on this.”

“It’s true that our entry barriers are high, and that we require evidence of solvency, reputation, business volume, and good credit,” Torres said. “But how else can we be certain that our members have the quality we are promising to all our other members and to shippers around the world?”

“We’re not like other networks,” he added. “Our members will have exclusive territories, and they will be assured of substantial increases in business volume, and many other advantages. Other networks ‘recommend’ cooperation, but we demand it –although our members can still use their old agents for half their shipments,” he explained.

“Most other networks take your money and give you little or nothing in return. We only ask you to show your qualifications to join what we call ‘the aristocracy of freight forwarders’. At the end of the six months, you will know whether you want to remain in this alliance, and we will know whether you are fulfilling your responsibilities as a member. No money will change hands until then. I don’t see how we can make it any easier, safer, or more transparent than that!”

One forwarder expressed doubts that Conqueror would manage to negotiate lower rates from carriers for its members, who retain their independence. “We answered by comparing Conqueror to a franchise, like Burger King, which is correctly perceived as a multinational chain by both customers and suppliers, though its establishments may be locally owned,” Torres said. “Conqueror is going to show that by working together under one brand, the best independents can beat the mega-forwarders at their own game!”

World’s first ‘virtual multinational forwarder’ – LLOYD’S

A new freight forwarding network that will operate as a “virtual multinational”, with obligatory co-operation among members, a single worldwide brand and exclusive territories, claims it will provide advantages currently enjoyed only by the biggest players, writes Kizzi Nkwocha.

IFW has been told that applications are being accepted to join Madrid-based Conqueror Freight Network, in which carefully selected members will work with each other on at least 50% of their shipments to maximise the benefits of “disciplined co-operation”.

Read the full article at:

Conqueror Forwarder Network to Operate Like Multinational

Madrid, Spain, Sept.15 – A new high-level freight forwarders network will operate as a “virtual multinational”, with obligatory cooperation among members, a single worldwide brand, exclusive territories, and other advantages now enjoyed only by the biggest players.

Starting today, applications are being accepted to join the Conqueror Freight Network, in which carefully selected members will work with each other on at least 50% of their shipments and follow other rules to maximize the benefits of “disciplined cooperation”, enabling them to compete against the largest forwarding group.

“The idea is to mobilize the top rank of independents to work together as another ‘mega-forwarder’, while keeping their independence”, explains Antonio Torres, a freight forwarding veteran and mastermind of the Madrid-based Conqueror network. “But this calls for high admissions standards and for intelligent, monitored cooperation among our members”.

Each Conqueror agent will operate as a “virtual branch office” in one of 564 cities in 175 countries, receiving freehands, routed cargo, and sales leads from the other members. Like the multinationals, they will also benefit from global coverage, a payment-protected environment, collective negotiation with carriers, and internal discipline.

“Globalization has brought a steady increase in market share for a handful of multinational forwarders at the expense of even the best local firms”, Torres says, citing a Transport Intelligence study showing that in 2008 just ten companies accounted for 42% of the global freight forwarding market. “The mega-forwarders have followed their customers, opening branches everywhere, while the independents have watched helplessly from the sidelines. But our members will be able to bid for the biggest contracts.”

Torres, who has managed both small and multi-branch independents and held key positions in multinational forwarder groups, believes that independents face a “cooperate or die” situation in today’s market. He finds a parallel between Conqueror and Spain’s world champion soccer team: “It was give-and-take cooperation that gave Spain the advantage in this summer’s World Cup, and not just the quality of the individual players.”

The Conqueror brand is to be promoted worldwide as an attractive new alternative for shippers, who will no longer have to choose between the personalized service of the strongest local independent agents and the global reach and lower prices of a multinational forwarding group.

Applicants must undergo audits and supply proofs of solvency, strength, and good reputation. But those chosen will pay no membership fee for the first six months. “This will be a probationary period for both sides,” explains Torres. “We have to be certain that every member is able and willing to add value to the brand, and bring business to the network.”

“We’re assuming that most qualified freight forwarders will want to join, since they risk nothing, and the rewards –more volume, worldwide scope, efficiency, prestige– will be enormous. They keep their independence while participating in a global enterprise alongside the best agencies in the business, each one in its own exclusive territory. And there are other features –including valuable business tools– to help our members grow, and to reduce expenses and risks,” Torres says. “They’re the best, and they deserve the best!”

Freight forwarders network to operate like multinational – Supply Chain Digital

High-level freight forwarders network, Conqueror, will operate as a “virtual multinational

Applications are now being accepted to join Conqueror, in which carefully selected members will work with each other on at least 50 percent of their shipments, enabling them to compete against the largest forwarding groups

Read the full article at:

World’s first ‘virtual multinational forwarder’ -Logistics Clinic

A new freight forwarding network that will operate as a “virtual multinational”, with obligatory co-operation among members, a single worldwide brand and exclusive territories, claims it will provide advantages currently enjoyed only by the biggest players.

Read the full article at: